What It Is

Cleanse, restore and tone all shades of color-treated blonde, highlighted, and lightened hair with the Strength Cure Best Blonde Shampoo. Created with violet toning properties, this sulfate-free deep purple pigmented shampoo helps tone blonde hair and neutralizes and brightens ashy, brassy undertones.

Formulated with the Strength Cure Asta Repair™, this purple shampoo also strengthens and rebuilds damaged, brittle hair while preventing dryness and further breakage for shiny, moisturized hair. Plus, our exclusive AntiFade Complex protects against heat damage and keeps highlights bright and vibrant while refreshing brassy, yellow tones.

Discover the cure for brassiness and breakage for all types of lightened hair!

What It Does

Purple pigmented shampoo for all shades of color-treated blonde, highlighted, and lightened hair created with violet toning properties for stronger, brighter hair.

What Else You Need to Know

• Purple pigmented shampoo

• Perfect for all shades of color-treated blonde, lightened, or highlighted hair including lifts, highlights and balayages

• Brightens dull tones and adds vibrant shine

• Created with violet toning properties to remove brassiness and correct yellow tones

• Sulfate-Free Shampoo

• 100% Vegan